Bella brand typography

Bella Fits-anywhere kitchenware™

bella is a housewares brand that brings innovation into the heart of the home—the kitchen. With a focus on solving problems with breakthrough solutions. bella products deliver quality and high design at affordable prices, making it accessible for all. bella is a trusted kitchen companion offering a conduit of calm in the midst of the bustling home environment. bella embodies practicality, empowering everyone to do more in the kitchen with ease.

Project Scope
  • Brand Identity Development
  • Art Direction
  • Brand Standards
  • Amazon & Walmart Stores
  • In store Merchandising
  • Digital Guidelines

Let’s build new worlds together For inquiries Hello@a-b-d.co

A selection of creative projects by ABD creative office, ranging from packaging, branding, and art direction

News Projects/studio updates/thoughts

Thensome THC Beverage

ABD partnered on the Thensome launch, shaping naming, brand identity, and packaging, while supporting go-to-market strategy and content development.

New skincare brand logo

Work in progress: shaping a new skincare startup brand from strategy and positioning to visual identity, packaging, and launch approach. Coming soon.

ABD's updated visual language for the Cosine

We partnered with The Cosine, a lighting architecture firm, to define strategic positioning and refresh visual identity. Focusing on how light shapes space

ABD's new updated logo for DB a rocket ship punching through the atmosphere

ABD is refining brand positioning and evolving the visual identity for a national career-training platform. Our work spans strategy, design systems, and launch.